Wyndham Rewards

The 'Wyndham Rewards Wyzard', phenomenally portrayed by award-winning Norwegian actor Kristofer Hivju, is an empowering, optimistic character who magically appears with his signature blue smoke to reward members during their travels. Through creative, imaginative vignettes, the Wyzard brings the simplicity and ease of the program to life and underscores the campaign’s core tenant and tagline, “You’ve Earned This.” We produced the campaign and assembled a team that included director Mike Maguire, stylist Mr. Gammon, and photographers Jill Greenberg and Todd Selby for the Wyzard and lifestyle photography. Since its launch Wyndham Rewards has risen to become the number one rated loyalty program in the U.S.

Global Landing Masthead Design

Brand Book Design Excerpt

Photography by Todd Selby

Shooting of Vignettes

Shooting of Commercials

Behind the Scenes

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